MoMA Social Media Design

MoMA Social Media Design

Client
The Museum of Modern Art (MoMA)
Scope & Role
Digital Designer: Social Media Template Design
Collaborators
Siri Lee (Graphic Designer), Stina Sawdust (Creative Director)
Year
2026
To create a flexible social media system for MoMA, I designed a library of Figma components that could be easily used by both designers and non-designers. The system adapts across formats—including posts, stories, and reels—as well as different content types and layout configurations. Component properties allow users to switch formats and layouts, preview designs with Instagram UI, and toggle optional elements such as tags and stickers. The final template was delivered as a structured Figma component library with instructions and examples, enabling the team to create varied content while maintaining a visual system.
MoMA Social Media Design
MoMA Social Media Design
MoMA Social Media Design
MoMA Social Media Design